The Social Media Marketing Conference

Increase your Internet presence … boost traffic … connect with customers … and take full advantage of all that social media has to offer!

In just a few short years, social media has grown exponentially. What used to be primarily a way to keep up with "friends" and view funny videos is now a powerhouse marketing machine — embraced wholeheartedly by businesses from smaller startups to midrange companies to today's largest, most respected corporations.

Instagram®, Facebook®, LinkedIn®, TikTok, X® (formerly Twitter), YouTube™, Snapchat and don't forget blogging … the possibilities are overwhelming! How do you decide which social media platforms are right for your business when there are so many out there? What are the differences? Which will best help you achieve your goals? How do you create a cross-platform campaign that will build brand awareness, increase revenue, drive traffic to your website and help you interact effectively with customers and prospects?  

The Social Media Marketing Conference — A one-way ticket to social media marketing success!

This conference was designed to help you navigate the "first tier" and "second tier" platforms, boost your social media marketing savvy, and discover how to reap the many benefits that go hand in hand with a smart, well-thought-out social media marketing campaign. Explore the latest trends in social media, take a look at exciting new marketing techniques, and gain a social media "toolbox" chock full of tools, tips, tricks, and how-to's.

Did you know …

• More than 1 billion people use Instagram, Facebook®, and TikTok daily.

• Marketers use, on average, 4 social platforms, but customers increasingly demand unique content for each. .

• Consumers buy products from within social apps more often than on brand websites or third-party resellers. .

• Instagram and Facebook offer marketers the highest ROI on social selling. And Instagram offers the highest ROI overall.

• 84% of social media marketers say social media will or has become the preferred channel for customer service.

• Around 1 in 5 18-55 yr. old social media users have contacted a brand through DMs for customer service in the past 3 months.

As artificial intelligence grows, marketers expect online chats to be more frequently driven by AI.

• In 2022-2023, TikTok surpassed Google as the primary source of information for Gen Z.

• 87% of social media marketers think consumers will likely begin to search for brands on social media more often than through search engines. T89% of social media marketers say social search is important to their overall social strategy

• 33% of marketers plan to invest heavily in short-form video for social media content

We'll explore social media's hot new creative developments, look at cutting-edge media strategies you can deploy right away, and share a wealth of eye-opening ideas for integrating social media into your overall marketing plan. Join us for this Social Media Marketing event and become a social media marketing superstar!