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The government is in an age of transparency and engagement, with easy access to new technological tools that encourage and invite unprecedented levels of openness. Social media is used by many organizations to transmit information, share opinions, shape debate, and generate feedback. For government teams wanting to spread good news about their work, encourage public participation and respond to stakeholder concerns, these new tools offer a new set of useful tools. Social media also introduces new questions and challenges related to governance, business processes and data management.