Monthly Archives: January 2019

Customer Service Best Practices

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Effective customer service requires understanding and responding to a customer’s motives and needs. When a need is met, the customer feels positive emotion.  When a need is not met, negative feelings may result. Reversal Theory is a psychological framework that provides a new customer service best practice model.  The theory proposes that there are eight…
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Love Your Customers

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No matter what business you are in, if you don’t have customers, you don’t have a business. You want to build a strong relationship with your customers that keeps them coming back. Afterall, customers do business with people they know, like and trust. Let’s ensure they don’t just “like” you but that they LOVE you….
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