Author Archives: Business Training Center from Pryor.com

The Email Tennis Match…Business Communication at its Worst

It happened again.  I’m copied on an email and have become part of an email tennis match, watching the emails go back and forth between two colleagues. At this point, no one is winning and the emails are becoming more heated with every exchange. Have you ever sent an email or been included as a…
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No-Hype Social Media for Business: LinkedIn™

No-Hype Social Media for Business: LinkedIn™ thumbnail

As a small business or B2B owner when you look at a typical social media rah-rah article you probably come away wondering what all the hype is about. Most of it doesn’t seem to apply to you. This happens because the early drivers of social media marketing were B2C companies that cater to young buyers….
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Social Media Competitive Analysis

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There are several reasons you might be looking at your competitor’s social media performance: To evaluate whether to begin a social media campaign of your own, to keep tabs on them, to research ideas and so on. Below are some of our favorite tools and tips for performing a social media competitive analysis. Use a…
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No-Hype Social Media for B2Bs: Content Marketing

No-Hype Social Media for B2Bs: Content Marketing thumbnail

The explosion of social media marketing was initially driven when direct-to-consumer businesses saw new, rich platforms for reaching highly segmented audiences. Business-to-business companies have been far more skeptical and slower to adapt to social media as a way to reach customers. While avoiding hype is prudent, getting left behind isn’t. Fortunately, there is a social…
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Informal Leadership: Leaders from Unconventional Places

Who are the most important leaders in your organization? Make a list of the top five to ten. Chances are good that your list consists exclusively of team leads, supervisors, managers and executives. Unfortunately, this means you’re forgetting some of the most important and influential figures your company depends on every day.

Leadership Principles: Culture Shock 2015

Between November and February, pop culture pundits across the country tell us what trends to expect in the coming year in everything from clothing to language. Business is not exempt from these predictions, and articles abound that intend to tell you what to expect from various corporate topics in 2015 – including leadership principles. Leadership,…
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App Your Financial Game

Every day a new feature or function is added to phones, tablets and wearable tech gadgets that bring those devices closer to replacing everything else we carry – wallets, credit cards, even IDs. Over half of all US states allow you to show electronic proof of insurance1 in the event of a traffic stop, Iowa…
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