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212°
The Extra Degree
212°: The Extra Degree captures the essence of
excellence in an unforgettable way. At 211° water is hot. At
212°, it boils. And with boiling water, comes steam. And steam can
power a locomotive. The one extra degree makes the
difference.
This simple analogy reflects the
ultimate definition of excellence. Because it's the one extra
degree of effort, in business and life, that can separate the good
from the great. This powerful book by S.L. Parker and Mac Anderson
gives great examples, great quotes and great stories to illustrate
the 212° concept. A warning…once you read it, it will be hard to
forget. Your company will have a target for everything you
do ... 212°.
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